US consumers prefer sustainable and local food. According to a recent survey, 77% of Americans list sustainability as a priority when making food choices, 89% consider where a product is produced when making food purchasing decisions, and 66% would pay more for food that is produced close to home. However, the number one reason for purchasing food is still whether the family enjoys it.
Weekend Briefing No. 8
Weekend Briefing No. 8
Weekend Briefing No. 8
US consumers prefer sustainable and local food. According to a recent survey, 77% of Americans list sustainability as a priority when making food choices, 89% consider where a product is produced when making food purchasing decisions, and 66% would pay more for food that is produced close to home. However, the number one reason for purchasing food is still whether the family enjoys it.